Kimono dress from Elsien Gringhuis. Isn’t it nice when something can be worn several ways? This one can. Opening in front or opening in back? Feel the mood and choose based on that. Good large pocket to dig your hands into. Customize size if you need to or choose one of the pre-set sizes.
2. The Shoes
Lemon Zest pumps from Guava. These are for showing of and probably (if you are not an extremely skilled heel-walker demands bicycle or taxi. But what are great show-off shoes like these without the specialized constructed heel from Guava? It is the icing on the cake and what makes them really 100 % perfect.
3. The Backpack
Backpack with tassels in Dove Pink from Kokosina. Classic and practical, still fashionable and easy to take from day to night. We love the tassel bags, and recommend, if you don’t particularly like this colour; check out the other tasselbags – maybe there is one there for you.
4. The Earrings
The Waterdrop Earrings from A/bareness. Boho to the bone, but does not require an embroidered dress to fit inn. Actually, it goes with almost anything. Bring out your streetwear and match with these babies. Trust us; they have the right kind of bling to them.
5. The socks
Vera Socks from Swedish Stockings. These babies are currently out of stock, but will soon be back, so we add them to the list (it is off course a REASON for them being out of stock – they are bang on this summer for trainers or heels..any shoes). Let us know if you want to be notified when it is back in stock.
This is a story about Just Fashion, and a strong woman we have gotten to know during the growth of our site. Johanna and her jewelry label JohannaN, was the fifth label to come onboard Just Fashion. We want you to know what she is up to!
Production in Bangkok
Johanna produce at two production sites in Bangkok, and they have been with her all the way from the start in 2009.
The metal workshops, she knows in and out, and they have grown with her. Tom and Boom are husband and wife-team. They have a small workshop in the first floor of their house in the middle of Bangkok. Tom is sawing all the pieces and Boom is managing their orders, checks the quality, and puts on chains before dispatch to Sweden.
They are setting their own price on their work and that’s what Johanna pay them – done deal. Johanna can now ensure them full time work – which I bet feels great!
Since Johanna has been growing a lot the last years, she now also works with a second and third family workshop, Joi and his wife Nok, and Cha and his wife Joi.
In addition she also works closely with Boy, her creative collaborator in Bangkok and he communicate with all teams and takes care of the logistics.
Watch this short film showing the handsawing in the workshop
The bigger factory that does the casting is family owned with around 60 workers. The last visit to this factory was in February 2014. This factory is also located in Bangkok, and will be a focus in January when Johanna is going back to Thailand.
The raw material
There are large deposits of zinc and copper in Thailand. These metals are combined to form brass, which is a traditional material, used in the Buddha figures and in many religious ornaments and sculptures.
This tradition means that there are people with knowledge about the old way of doing the sawing and casting process that can be given work. Over time, generations of creative artisans built a tradition of craftsmanship around brass – a craft tradition that today only exists in a few places in the world (Abareness also uses these skills in their jewelry workshop in Nepal)
It’s been a pain in the ass to try to track the raw material. With gold and silver, there are a lot happening in the world in regards to sourcing, but with brass, the doors are still closed and there is no tradition for these kinds of investigations. One believes that around 70 % of all brass around is already recycled, but we would of course like to know where OUR (our designers) brass is from. This is an ongoing process, if you are a brass wiz and want to share, let us know!!
Can a business have a personal moral?
Yes, we do believe they can!
There are so many people who are skeptical to the concept of ethical fashion. It is such a wide term, and also difficult to grasp and to see something else than a trend in it. Well, it is in these meetings with our designers, by knowing them, that all doubt about their intentions is washed away. With JohannaN, I have been sure from the start.
She has walked the hardest way, to make her brand sustainable, and now she has come full circle in so many ways. The things that are still difficult to change are really difficult to change!!! Its complicated, sitting in Sweden, trying to get access to the details around the production, not because things are secret, but because there are no tradition for these kinds of investigations in Thailand.
To manage to make a lasting change, it is essential for our designers and us to understand the culture in the country in which we operate. To make room for dialog that can stretch over time, so there are no misunderstandings.
It is about knowing peoples cultural habits, and making them understand that you want to get under their skin, working WITH them, not having hidden agendas and papers with small writing on them. And this goes both ways.
The skepticism is often grounded in fear of prices being forced down, or fair of losing the order completely, or that somebody will force changes on them that makes the production difficult. They can be scared that questions are about taking something away from them, like they may have experienced before.
In January, Johanna is going back to Thailand to visit the workshop and the factory. We are going to be with her on her journey through films, stories and pictures. The thing with great designers with good intentions is that it never stops. It’s not about either or, it is about the journey and the choices one makes along the way.
And remember, , if you buy your JohannaN products at Just Fashion, you support both of us in our work towards a sustainable future!